Robin's Guest Appearances
Catch Robin on podcasts, workshops, and interviews.
Podcast
B2B Marketers on a Mission
Robin joins Christian Klepp on the B2B Marketers on a Mission podcast focusing on the ins, outs and upside-downs of Analyst Relations. Learn how to get great mileage out of relationships with Gartner, Forrester, IDC and others - when you know the secrets and best practices of doing it well.
Webinar
Natural Allies: Startups &
Industry Analysts
Chris Holscher and Robin cover analyst relations for startups, successful strategies by real vendors, and actionable steps to master these relationships.
Podcast
Talking Headless: With Analyst Relations Guru & Author Robin Schaffer
Talking Headless. Paul Greenberg asks the tough questions about building strong relationships with analysts and using them to your business benefit.
Podcast
Tomorrow’s Best Practices Today: The Power of Analyst Relations: Key Insights with Robin Schaffer
In this episode, Robin and Bryan Kramer discover why analyst relations is a make-or-break initiative for partners, vendors, and clients and how this influences enterprise technology decisions.
Podcast
Inside Analyst Relations with Special Guest Robin Schaffer
On this episode, Pete A. Tiliakos and Julie Fernandez welcome Robin to the show for a discussion on the role and impact of analyst relations in the modern HR technology marketplace.
Workshop
The Best-Kept Secret for Startups:
Industry Analyst Relations
Robin Schaffer and Jean-Pierre Puchulu, with GrowthCraft, conduct a workshop on AR.
Podcast
New Study Reveals how to Maximize Industry Analyst Relations
Bob Geller, tech PR expert, sits down with Robin Schaffer and Chris Holscher for an in depth discussion on analyst relations.
Interview
PR Done & Doner: Robin Schaffer on B2B Industry Analyst Relations
Robin joins Bob Gellerof PR Done & Doner, to discuss the analyst relations industry.
Webinar
The Value of Teamwork Between Customer Marketing and Analyst Relations
Robin Schaffer joins Jeff Ernst, Co-Founder & CEO of SlapFive and shares her experience and tips on how AR and Customer Marketing can work together to "influence the influencers" the right way with the use of quality peer reviews.